Archive for Reach

Mediapirates Top Five Reasons To Use Social Media!

Posted in Media, social media, Twitter with tags , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , on January 14, 2009 by mediapirate

In the past few days I have used social media for so many things that I think I’m almost starting to take it for granted. It’s just SO convenient and I use it so much that I think that I would be lost if it suddenly disappeared. So for those of you not yet completely immersed in this fantastic new form of communication I present my top five reasons why you might want to consider it!

5) Driving Traffic – Who knows maybe this is how you found my blog! It’s just amazing how powerful social media is for driving traffic to your own media or things that you find interesting. I can’t tell you how many sites I visit daily because my social media community has recommended them. It would really show the power of social media traffic to know how you got here so if you get a moment leave a comment on this entry and just say how you found out about my blog.

4) Getting Work – Since starting our social media initiatives Sterling Cross Communications has received numerous business leads, speaking offers (Which have lead to business), partner projects and actual direct contracts. I believe that in the future this will be our largest segment growth for new business. Yeah, I know this one should have been higher but I like social media for so many other things than just work.

3) Searching For Talent Or Just Plain Advice – When I go to look for a specific talent or I need to know something, social media is the first place I turn. I can’t even tel you how many times I have needed to know something specific or needed a very specific service and have found it in my network. In fact last night I was looking for a PR arm in Ohio and within six minutes I received well over 30 responses! These people are amazing!

2) Posting Media – Posting my photos, videos, blog entries, etc. and being able to share these moments instantly with family and friends. Allowing people to share my life from a distance is very important. My girlfriend lives in Fargo, my daughter and friends live in Calgary AB, Canada, and my parents go between a lake place in Canada and a winter place in Texas so you see how crucial communication is to me. My social media campaigns allow me to feel connected to all of the people that matter in my life and that really rocks 🙂

1) Community – My favorite part of social media without a doubt is being part of something bigger and being able to rely on the support of a community. The reach of social media is truely unlimited and I have met some fantastic people that without social media I never would have met. Some help me in business (I hope I do the same for them as well) and some I just like to chat with but regardless of the reason the world seems just a little bit smaller.

If you ever had doubts about the value of social media I hope this helps. Please feel free to add me and say hi! Below is a list of just some of the social media portals I am on. If you have any questions or comments I would love to hear from you.

All the best,

Ping FM
Hi 5

Is Bestbuy really the best buy?

Posted in Customer Service with tags , , , , , , , , , , , , , , , , , , , , , , , , , , , , , on April 16, 2008 by mediapirate

I know that this is a little off my regular topics but I have recently purchased a plasma TV from Bestbuy (Actually the Minnetonka MN location). I was very excited to say the least, as I have never owned a large flat panel TV before. So I went to Bestbuy as they seemed to have the best selection in the area, and talked to a salesman. He seemed to know his stuff and assured me that it had all of the features that I wanted and would even give me a deal on it. So I was very happy and arranged for a larger vehicle (as I own a very small car) and brought it home.

A couple of days later I went to hook this up to my computer and discovered that the salesman had apparently made a mistake and it doesn’t have the connection that hooks up to the computer. I had specifically told the salesperson that I wanted to use this TV for this purpose before I purchased, so I was a little disgruntled. I called the store and explained my situation and all they told me was that I could get a TV that had these features (The ones I thought I had already purchased) for an extra $200 and I would have to repackage the TV bring it back and go pick up the new one. I explained that I had to borrow a vehicle for the first one and as I just moved here and really don’t know anyone moving it by myself would be next to impossible. Then I asked why I had to pay an extra $200 to get the TV I thought I had at home. They responded with the statement “People do make mistakes you know!” and still insisted that it was my responsibility to bring this back.

I guess my questions are: Why are we paying for a companies lack of product education? Why do our lives become inconvenienced because of this lack of education? and when did good customer service end up replaced by effective crisis control that lets you nowhere near any management?

Anyway, now that I have finished my rant on Bestbuy check out Twitter. It’s a cool social networking tool that allows you to contact your end readers through cell phone. Check out the new mediapirate twitter account at and sign up to get mediapirate updates.

– Scott